Abstract: Purpose/Significance Given that flipped classroom has become a popular choice for college teaching, and new engineering poses new requirements for student training and teaching, therefore, it is of great significance to improve the flipped classroom with the goal of cultivating students’ ability required by the new engineering. Design/Methodology For the purpose of grooming seven abilities of students such as comprehensive knowledge structure, rapid acquisition of required knowledge, innovation and creation, among others, this paper applies the project-based teaching into flipped classroom by classifying seven sub-projects under one umbrella project that correspond with the core knowledge. Taking some class of the core curriculum “Marketing Management” of the University of Electronic Science and Technology of China as a sample, the teaching design is tested through student evaluation of teaching and text evaluation. Findings/Conclusions Research has found that project-based teaching combined with flipped classroom presents an ideal teaching method for cultivating students’ abilities required by new engineering. This teaching method may help students transform from passive absorption to active learning, thereby improving personalized training.