Abstract:
Under the guidance of network participation theory and based on the electronic ladder theory, this paper puts emphasis on discussing the present status of our government’s behaviors, discussing disadvantages of network participation in our country, and proposing four suggestions on government’s image-making under network environment. The suggestions are: taking education as platform, improving netizen’s quality; perfecting the electronic ladder, narrowing the digital gap; depending on technological innovation, broadening the new network participation platform; deepening governmental reform, building a service-oriented government.