赵黎明, 成红波. 旅游企业一体化的边界分析[J]. 电子科技大学学报社科版, 2009, 11(2). DOI: 1008-8105(2009)02-0017-05
引用本文: 赵黎明, 成红波. 旅游企业一体化的边界分析[J]. 电子科技大学学报社科版, 2009, 11(2). DOI: 1008-8105(2009)02-0017-05
ZHAO Li-ming, CHENG Hong-bo. Boundary Analysis on Integration of the Tourism Firms[J]. Journal of University of Electronic Science and Technology of China(SOCIAL SCIENCES EDITION), 2009, 11(2). DOI: 1008-8105(2009)02-0017-05
Citation: ZHAO Li-ming, CHENG Hong-bo. Boundary Analysis on Integration of the Tourism Firms[J]. Journal of University of Electronic Science and Technology of China(SOCIAL SCIENCES EDITION), 2009, 11(2). DOI: 1008-8105(2009)02-0017-05

旅游企业一体化的边界分析

Boundary Analysis on Integration of the Tourism Firms

  • 摘要: 一体化行为作为一种高级化的竞争战略在给旅游企业带来快速发展的同时也产生了诸多问题。本文从经济学的角度深层剖析了旅游企业一体化扩张的影响因子,然后在此基础上构筑边界模型,深入研究了一体化扩张的最优规模和最优边界点,并对此展开了实证研究,为旅游企业一体化的实践活动提供理论指导

     

    Abstract: The action of integration, as a high-level competitive stratagem, had brought the tourism firms not only the fast development, but also lots of problems. This paper discussed deeply about impact factors from economic angle, and based on that, designed the boundary model and studied the economic scale and optimum boundary of the integration of the tourism firms, finally made the empirical study, which could supply the theoretical guidance to their practices.

     

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