高校创业教育对大学生创业意愿影响的实证研究

An Empirical Study of the Impact of Entrepreneurship Education on Entrepreneurial Intention of College Students

  • 摘要: 基于计划行为理论,以600名高校大学生的问卷调查为数据来源,建立probit模型,检定高校创业教育对大学生创业意愿的影响及其程度。研究发现:高校创业教育因素对提升大学生创业意愿具有显著正向影响,其中创业知识教育和创业文化培育对大学生创业意愿的影响显著高于创业实践教育;冒险性倾向、成就需求、创业态度、创业自我效能感等其他关键因素对提升大学生创业意愿也具有显著的正向影响;男生的创业意愿普遍高于女生的创业意愿。

     

    Abstract: Based on the Theory of Planned Behavior (TPB), this paper investigates 600 undergraduates, and builds a Probit model to verify the affecting degree of entrepreneurship education on students' entrepreneurial intentions. This study shows the entrepreneurial education has a positive impact on students' entrepreneurship intentions, among which the impact of entrepreneurial knowledge education and culture education on entrepreneurship intentions is more significant than that of entrepreneurial practice education; some other key factors like risk-taking tendency, need of achievement, entrepreneurial attitude, and entrepreneurial self-efficacy also have a positive effect on the promotion of the students' entrepreneurial intentions; the entrepreneurial intentions of male students are higher than those of female students.

     

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